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Security First Insurance lowering rates for the first time in nearly a decade

Ormond-based insurance company reducing rates by 5.9%
Security First Insurance lowering rates
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TAMPA, Fla. — For the first time in nine years, Security First insurance company is lowering its home insurance rates.

According to data from the State Office of Insurance Regulation, Security First had more than 136,000 policies in Florida and announced last week that it will be reducing rates by an average of 5.9%.

"For the last nine years, we've been filing rate increases," said Melissa DeVriese, President of Security First. "Now, for the first time we are seeing all the reforms coming in place and improvements in the legal environment."

See full announcement by Security First Insurance

CFO Patronis and Locke Burt

According to a press release, Security First will be reducing their Signature Home Insurance (HO3) rates by 5.2%. In addition, their Renters (HO4) rates are going down by 5.9%. Both rate reductions will be effective at the end of August 2024.

DeVriese said most of their business is along the I-4 corridor across the state from the Tampa Bay area to Daytona Beach and will impact about 80-90,000 policyholders.

"We feel very good about the future of Florida, we feel very good about the legal environment. We feel very good about the legislative changes that have occurred that have drastically improved the homeowners insurance market in the State of Florida," Devriese added. "We're looking to grow and we're looking to add policyholders and we're very excited about all that means for the consumers."


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