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CEO who cut salary to give employees $70K minimum wage promises 33 students $1,000 scholarships

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The CEO who went viral in 2015 when he cut his own salary to give his employees a $70,000 minimum wage is back, this time with a promise 33 students.

PREVIOUS COVERAGE: CEO stuns employees with immediate $10K raise, pledges a $30K raise over the next 5 years

Dan Price wrote on Facebook that back in 2015, a class of 33 sixth-graders wrote to him to thank him for cutting his pay. He said he was so moved, he visited them and promised them all a $1,000 scholarship each if they kept writing him.

“If you write one letter every year, I am going to set aside a $1,000 scholarship for every single one of you,” Price told them according to NBC News.

They did just that, according to Price.

"Now they're high school seniors and I have $33,000 with their names on it," he said on Facebook.

Price is the CEO of Gravity Payments, a Seattle-based credit card processing company.